Lexus Design Award 2022 judge Anupama Kundoo said, “I was impressed by the creators’ sensitivity to real-life issues faced by individuals with disabilities and the challenges facing society, such as sustainable coexistence with nature. The mentoring process will optimize the impact of the finalists’ designs. I greatly enjoyed working with such a diverse jury and finding so much alignment. Where there were different perspectives, those too were complementary and aligned in their core values.”
Earlier in January, the six finalists participated in a five-day workshop with four mentors: Sam Baron, Joe Doucet, Sabine Marcelis, and Yosuke Hayano. Interacting directly with these leading lights, the finalists received professional guidance to explore the potential of their ideas, and help bring them to life. Finalists will continue working with mentors to flesh-out their prototypes throughout the three months or so leading up to the Grand Prix.
In Spring 2022 the judging panel, comprising renowned creative visionaries Paola Antonelli, Anupama Kundoo, Bruce Mau and Simon Humphries, will select the Grand Prix Winner based on the finalists’ presentations of how their prototypes put their design concepts into practice.
In exclusive individual follow-up sessions, the six finalists will receive personalized consultations with each of the panel members to explore career paths and give a flying start to their further professional development.
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ABOUT LEXUS
Lexus launched in 1989 with a flagship sedan and a guest experience that helped define the premium automotive industry. In 1998, Lexus introduced the luxury crossover category with the launch of the Lexus RX. The luxury hybrid sales leader, Lexus delivered the world’s first luxury hybrid in 2006, and has since sold over 2.02 million hybrid vehicles.
A global luxury automotive brand with an unwavering commitment to bold, uncompromising design, exceptional craftsmanship, and exhilarating performance, Lexus has developed its lineup to meet the needs of the next generation of global luxury guests, and is currently available in over 90 countries/regions worldwide.
Lexus associates/team members across the world are dedicated to crafting amazing experiences that are uniquely Lexus, and that excite and change the world.
ABOUT LEXUS DESIGN AWARD
Launched in 2013, the Lexus Design Award is an international competition for up-and-coming creators from around the world. The Award seeks to contribute to society by supporting designers and creators whose work shows potential to shape a better future. Six finalists gain a rare opportunity to prototype their designs under the mentorship of leading designers. The Lexus Design Award provides global media exposure to drive professional career advancement.