Lexus International has announced the Grand Prix winner of the Lexus Design Award 2018 – Testing Hypotheticals by Extrapolation Factory (Christopher Woebken, Elliott P. Montgomery) – leading this prestigious international event to a pinnacle of excitement. Lexus Design Award 2018 drew a record 1319 entries from 68 countries under the theme of “CO-“.
Lexus passionately believes in the power of design to change the world. This is why Lexus nurtures and celebrates up-and-coming designers who harness the power to shift perspectives, communicate ideas and stimulate the imagination to shape a better future.
“This year’s winner permeates the current thinking about the role of design in our evolving and technologically shifting societies. Products played less of a role, and design education/teaching and thinking are at the forefront. How citizens and designers interact with products, processes and future is increasingly critical to mediating this influence of design in our increasingly future-orientated and technologically evolving world. The chosen design shows methods and techniques for engaging the public and designers in role playing possible futures and negotiating the influences of our technological world.” said David Adjaye, Lexus Design Award 2018 judge and architect.