WE'VE BEEN EXPECTING YOU
THOSE DAYS ARE LONG GONE.
THERE WAS A TIME WHEN SOME THOUGHT DIESEL WAS THE NEXT BIG THING.
Diesel isn't the answer anymore, it's a question.
It might seem like a stark observation, but it's true. Simply look at what’s happening around the world, as governments begin to take action against diesel vehicles and other manufactures scramble to catch up on hybrid.
At Lexus, we predicted the demise of diesel long ago. We foresaw the decline in consumer confidence due to growing environmental concerns, the introduction of city bans on diesel cars, uncertainty over future tax increases and importantly, the future resale value of diesel cars.
And that’s why we stopped producing diesel cars all the way back in 2013, and why our range is now 100% hybrid in Ireland.
Recent statistics for Ireland by ireach research showed a significant decline to only 3 out of 10 Irish drivers saying they’ll choose a diesel for their next car purchase. In addition it showed that 35% of drivers are very likely to consider purchasing a hybrid for their next car.
Lexus is 100% Hybrid. And that’s true innovation. Which is what distinguishes leaders from followers.
THERE WAS A TIME WHEN SOME THOUGHT DIESEL WAS THE NEXT BIG THING. THOSE DAYS ARE LONG GONE. DIESEL ISN’T THE ANSWER ANYMORE, IT’S A QUESTION.LEXUS - EXPERIENCE AMAZING