LEXUS IRELAND NEWS

Lexus Ireland has announced a highly competitive pricing structure across its range for 2010, together with the introduction of new model year changes.

The popular IS220d S-design reduces in price from €38,340 to €35,480, a reduction of €2,860 or 7.5%, while the top of the range LS460 reduces from €126,980 to €109,950, a reduction of €17,030 or €13.4%. The reductions across the Lexus range average 9.0%.

The IS220d moves from band D to band C, with a CO2 output of 148g/km, with annual road tax of €302. In January 2010, Lexus will also introduce a front wheel drive version of RX Hybrid, starting from €55,500 and emitting just 140g CO2/km which places it in tax band B, meaning road tax of only €156 per year.

These prices changes do not involve any reduction in specification levels.

The key points in the 2010 new pricing structure are:

9th January 2008

Back in 1997, Lexus Ireland were the first premium brand in the country to introduce Satellite Navigation in their vehicles. All Lexus customers with satellite navigation can now purchase a fully updated navigation disc which includes full map coverage for the entire island of Ireland.

Satellite Navigation has become a necessity to vehicle drivers today and with the ever changing infrastructure of Irish roads Lexus Ireland have announced that new and updated Lexus satellite navigation discs are now available to order from your local Lexus dealer.

With this newly updated satellite navigation system over 95, 369km of Irish roads will be mapped and up to date information on more than 6,481 points of interest will be available; some of these include; 9 airports, 326 car parks, 720 hotels, and 2063 petrol stations.

Lexus customers can order this updated satellite navigation service at a cost of €187.00 by contacting their local Lexus Dealer.

For further information please contact:

Mark Nolan, Lexus Ireland 01 4190375

Colm O Riagain, Slattery Communications 01 6614055 0868049383

Genevieve Ryan, Slattery Communications 0868846277

Lexus is delighted to announce that it has secured the highest ranked brand in the J.D. Power and Associates/What Car? 2008 UK Customer Satisfaction Index StudySM.

The J.D. Power and Associates 2008 UK Customer Satisfaction Index StudySM was produced from more than 16,000 responses from owners of cars registered between September 2005 and August 2006, representing 28 brands and 100 individual models.

Each of the motorists involved in the survey filled out a detailed questionaire that explored every aspect of their ownership experience. Eight areas were put under the microscope: mechanical problems, interior problems, exterior problems, vehicle performance, vehicle interior, vehicle exterior, the quality of service from dealers, and ownership costs.

In each of these areas, owners rated their cars, which gave an overall Customer Satisfaction Index (CSI). The overall result was then drawn from these eight areas, weighted in favour of quality & reliabilty, vehicle appeal, dealer advise and, finally, the cost of ownership.

The result gives Lexus an unbroken record of eight consecutive years as the highest ranking brand – one for every year it has been eligible for consideration. It is an achievement unmatched by any other manufacturer and is a reflection of the successful investment Lexus continues to make in delivering products and services of the highest quality.

For additional information, please contact:

Colm Ó Riagáin or Genevieve Ryan at Slattery Communications

Tel: +353 1 661 4055

Email: colm.oriagain@scomms.ie / genevieve.ryan@scomms.ie

Lexus Ireland

Lexus Ireland is delighted to announce the launch of their newly desgined website, Lexus Ireland

The new website, which is now live, is a huge step forward and uses cutting edge web technology to provide a more user friendly site thus, enhancing user experience.

Over the last twelve months, Lexus Ireland have conducted in-depth research and analysis to find out exactly what their customers would like to see on a Lexus website.

With this information, Lexus then set about designing an interactive site that highlights the entire range in a simple interactive manner while clearly explaining the technology that drives each of the models.

Some of the highlights of Lexus Ireland include:

How Hybrid works section?

Lexus Hybrid Drive delivers leading levels of fuel economy, lower emissions, and excellent performance. The new website presents the three breakthrough Lexus models: the RX400h SUV, GS450h and the LS600h luxury flagship sedan and uses over fifteen years of research and design to explain Hybrid in a simple, yet informative way. Hybrid Section

IS F

This coming April will see the introduction of the new Lexus IS F – the first performance model to wear the “F” marque. By using advanced technology to display videos and images, the IS F is showcased in an unbelievable way that gives the driver an amazing experience before even getting into the car. IS-F Section

News & Events Section

The motor industry is a fast changing one, both in Ireland and worldwide. The News & Events Section will be updated regularly with news on what is happening in Ireland as well as worldwide. News and Events Section

Commenting on the new website, Aiden Connolly, Marketing & Customer Experience Manager said

“The new website has significantly increased the availability of multimedia assets, facilitating the creation of a richer experience at both brand and model level. The use of large, impactful imagery also adds to the experience and increases user interactivity. We believe this website will be very useful to both current customers and potential Lexus customers”.

Log on to Lexus Ireland

For additional information, please contact:

Colm Ó Riagáin or Genevieve Ryan at Slattery Communications

Tel: +353 1 661 4055

Email: colm.oriagain@scomms.ie / genevieve.ryan@scomms.ie

Lexus Ireland are delighted to announce the arrival of the new IS F, due in dealerships in April 2008, the new IS F is the first production model to wear the new performance “F“ marque.

The new IS F is based on the robust IS sport saloon platform and will deliver 423 bhp from a specially engineered 5.0-liter V8 engine and will accelerate from 0 – 100km/h in 4.8 seconds. By combining this with the world’s fastest 8-speed Direct Sport Shift (DSS) transmission that shifts gear in just 0.1 of a second it is the fastest gear change bar Formula 1 car.

The “F” marque from Lexus highlights the birthplace of the IS F, the Fuji Speedway at the Higashi Fuji Technical Centre located at the foot of Mt. Fuji. Founded in 1963, the Fuji speedway is now the highlight of the Formula 1 calendar.

The IS F began with the enthusisasm of two engineers, Yaguchi-san and Sakamoto-san. Their personal enthusiasm for high performance had already led them to experiment with an older model IS300. The result of their work paid dividend when they were given the go ahead for what had already become known internally as the ‘F’ project.

Above all the IS F is a Lexus. That means every aspect has superior quality and integrity designed and engineered in. It is a unique performance car, but it is also a true drivers’ car. The IS F is expected to be under €110,000 and will be available in Lexus dealerships from April. To date, Lexus Ireland have confirmed 10 vehicle orders for 2008.

Commenting ahead of the arrival of the IS F, Aiden Nolan, Assistant Technical Service Manager in Lexus Ireland said:

“After driving the new IS F on the private Monte Blanco circuit in Southern Spain recently I believe this car has everything a committed driver could wish for; superb handling, exceptional engine and transmission response, along with an exhilerating sound from the V8 and a feeling of unlimited acceleration. The 5-litre V8 2UR-GSE engine is one of the most sophisticated in the world and combined with the world’s fastest 8-speed Direct Sport Shift it delivers unprecedented shift speed for a production vehicle”

For additional information on the Lexus IS F including images, specifications, video and downloads, Click Here

Lexus IS F

Provisional Data

• 5.0 liter, performance tuned V8 engine
• Power: 423 bhp
• Torque: 505Nm
• 0-100 km/h acceleration: 4.8 seconds
• Top speed: 270km/h (limited)
• Transmission:8-speed direct sport-shift (DSS)
• Steering wheel-mounted paddle-shift controls
• 19” forged light weight BBS alloy wheels
• Quadruple-pipe sports exhaust system
• Sports VDIM

Standard Equipment Includes:

• Adaptive Cruise Control (ACC)
• Pre-Crash Safety System (PCS)
• 19” BBS® forged aluminum wheels (225/40 R19 (front) 255/35 R19 (rear)
• Brakes, Brembo® design, ventilated discs (Fr: 6-piston, Ø 360mm, Rr 2-piston, Ø 345mm)
• Sport VDIM
• Colour 7” touch screen display
• Lexus Navigation System
• Mark Levinson® Premium Audio system (6 DVD changer, 14speaker, 300 watt)
• Voice command (audio, climate control, navigation and phone)
• Bluetooth mobile phone connectivity
• Smart entry and start system (Push start button)
• Semi-aniline perforated leather
• Memory function for front seats, door mirrors and steering wheel
• 10 airbags, including driver and passenger Knee airbag
• High Intensity Discharge (HID) bi-xenon headlights
• Intelligent-Adaptive Front-lighting System (I-AFS

As part of the ongoing development of the new Lexus LF-A sports car, it has been confirmed that it will participate in this years Nürburgring 24 Hour Race. The 24-hour endurance challenge at the renowned Nürburgring circuit in Germany will run from May 22-25, 2008.

The fully race prepared LF-A participating in the race will boast a 4.8 V10 engine with an output of over 500bhp and will be capable of over 320km/h.

The race will be part of the ongoing development of the LF-A, a premium 2-seater sports car concept.

By subjecting the vehicle to the gruelling conditions of a 24-hour race, Lexus aims to further the vehicle’s overall development.  Although the vehicle is not a dedicated race car, it will be equipped with the necessary safety equipment (roll cage, racing fuel tank, etc.) necessary to meet racing regulations.

The Nürburgring is the most suitable venue for Lexus’ aim of truly testing the vehicle as it is the arguably the worlds toughest circuit for endurance racing. Currently Lexus is testing at various circuits, particularly at “Fuji Speed Way”, the home ground of the “F” marque.

Japanese drivers, Kazuo Shimizu, Akihiko Nakatani, Takayuki Kinoshita and Akira Iida have been selected for their experience and their ability to provide immediate feedback to the development team.

Performance specs:

• Engine: 4805cc V10
• Max output: over 500bhp
• Max speed: over 320km/h
• Layout: Front mid-engine/ Rear-mid transaxle/ Rear radiator
• Transmission: A sequential-manual transmission (the number of gears remains undisclosed) with paddle shift

Nürburgring 24 Hour Race

• 1.        Name of the race: Nürburgring 24 Hour Race*
• 2.       Period: May 22- 25, 2008  (Main race ; May 24 -25, 2008)
• 3.       Place: Nürburgring circuit (Germany/ Rhineland=Palatinate)

Official name: 36th ADAC Zurich 24h Race 2008

For additional information, please contact:

Colm Ó Riagáin or Genevieve Ryan at Slattery Communications

Tel: +353 1 661 4055

Email: colm.oriagain@scomms.ie / genevieve.ryan@scomms.ie

Lexus Ireland